Are Real Estate Agents Really Obsolete?
“Why do I need a realtor when selling my house? What can they do for me that I can’t do myself?”
Hiring a real estate professional like a REALTOR® has been compared to hiring a travel agent to schedule a world tour for you and your family.
Of course you can do it all on your own…
…You can go online and spend hours searching and digging through the thousands of travel and hotel sites to find what you need.
You can waste days, weeks or even months looking for the best deals and then using up your spare the time to contact every one of the hotels and resorts where you want to stay and then book your individual rooms.
And now you are responsible for all those transportation hassles, too. And no one wants to talk about all the issues you might have when you start hopping from one country to the next.
And the list goes, on and on…
And yes while you might be able to access to some of the same information as a professional travel agent, and you had the time to do all that extensive research…
…Wouldn’t it be quicker (and so much easier) if an experienced professional handled it all for you, instead?
That way all you had do was hunt down your passport, pack up all your coolest looking clothes and make sure that you don’t miss any critical travel connections!
Well, selling your home without a real estate professional has similar pitfalls.
Nowadays with the MLS being open to the public and with various home selling sites online, you think why not sell your house on your own?
Given enough time and persistence, you might eventually learn what you need to know in order to sell your home on your own.
But honestly, why would you?
Why not just save yourself the time and the headaches (and your money) by hiring an experienced listing agent?
A listing agent whose job is to help and guide you though every sneaky step or twisty turn of the Ashevile house selling process?
There is a certain level of trust and security that comes from knowing that you have the talents and expertise of a real estate professional doing the job.
After all, your home is one of the largest and most significant financial investments you have ever made: it is the "nest" in your "nest egg".
And now that it’s time to leave that “nest”, shouldn’t you get everything you have earned from it?
4 Things a Listing Agent Can Do That You Can’t Do For Yourself
Fiduciary Duty – This means that a real estate salesperson has a legal responsibility or duty to act in the best interests of you, their client.
Basically a real estate professional has got your back and so must do things those things that will help you sell your property in a timely manner.
This means that they have to tell you about any local market trends, hidden pitfalls and share information about potential buyers. Plus help you determine the best asking or sale price for your property.
Property Marketing – One of primary responsibilities of a real estate professional is good marketing.
Marketing your property includes more than just plugging your property listing into the local MLS database. Promoting your house to the public can involve:
Taking photographs (or hiring a pro photographer to do it),
Creating “virtual” tours or videos,
Hosting open house events,
Installing for-sale signs,
Posting your listing on their local website and social media page,
Advertising on the internet and in print
Then there is accepting and dealing with all the phone calls from potential buyers, and other agents. So marketing as you can see can take up quite a bit of time.
Negotiations – Outside of their marketing expertise, this area in the house selling process is where your seller’s agent can be worth every penny you pay them.
A listing agent is required to help you get the best and highest sale (asking) price for your home.
And an experienced listing agent is also used to standing up for their clients against other agents and their buyers.
They understand the local marketplace intimately and know how to get the maximum asking price for a home with the least amount of concessions from the other parties involved.
They are also sensitive to the needs and the emotional pressures on their stressed-out and often,panic-stricken homeowner clients.
The Transaction Process – Finally a listing agent’s last task is to safeguard you while they help you navigate the twists and turns of the real estate transaction: from the escrow process to the final closing (and beyond if needed).
Often there are over 20 different service professionals involved in a single real estate transaction. And you, along with the help from your listing agent must deal with each one: from potential buyers and their agents, to home inspectors, appraisers, title searchers, and real estate attorneys – the list goes on.
Now that you have seen just some of what a listing agent can do to help you successfully sell your home, why would you try it all alone?
If you have any questions about selling your home then, we invite you to contact Asheville home listing specialist, Skye Streppa,
at 828.210.1684 or by email TeamStreppa@gmail.com.